Date: October 18 – November 29, 2016
Time: 6:00 – 8:00pm
Location: Walter C. Koerner Library, UBC Campus, Vancouver, BC
Applications are now closed.
In partnership with the Graduate Management Consulting Association, I am an instructor for the first mini MBA program at UBC, teaching a module on product management and marketing to help improve students’ understanding of business management and market concepts that are transferable across a range of career paths.
My slides are available for download HERE.
Please note that due to copyright and IP issues, some of the slides and slide content have been removed.
Increasingly, students graduating from the health and natural sciences and engineering programs have varied career paths. Regardless of their future, career trajectories, it is becoming evident that students require grounding in professional practices and thinking. The skills associated with understanding markets, organizational behavior, operational planning, financing and strategic planning are transferable across industry, government and academic ventures alike. The Business of Science and Engineering series is intended to bring professionals from industry to introduce students to topics and skills that will help them become better thought leaders and researchers both in and out of the lab.
By the end of the seminar series, students will be able to:
- Articulate a basic understanding of a range of industry concepts including: markets and market segmentation, budgeting, strategic planning and project management
- Apply their gained knowledge to provided practical cases with high-level notions of Microeconomics and Macroeconomics, accounting and finance
- Create and critically evaluate business strategies around resource management and operations in a final case competition